Photography Keyword Research Service

We find service and location-based terms potential photography clients use. Ideal for wedding, portrait, and commercial niches. Spreadsheet includes keyword combos by shoot type and intent.

What’s Inside Your Photographer Keyword Report

This isn’t your one-size-fits-all list. Every keyword is evaluated, tagged, and prioritized so you know exactly what to target (and where to start).

Search Volume

The average number of times the keyword is searched each month (globally or locally, depending on targeting).

Helps gauge demand at a glance. Even low-volume keywords can be high-value for photographers, especially in niche or local searches.

Traffic Potential

The estimated organic traffic a top-ranking page could realistically receive for this keyword.

Prioritizes keywords with higher actual click-through potential (critical in SERPs cluttered with ads, images, or map packs.)

Cost Per Click (CPC)

The average cost advertisers pay per click for this keyword on paid search platforms like Google Ads.

Indicates commercial intent. A high CPC suggests competition and possible profitability, e.g., “professional headshots near me.”

Current Position

Shows if the client already ranks for this keyword, and at what position.

Useful for identifying easy wins and tracking progress, especially helpful when a page is ranking but not optimized.

Ranking URL

The specific page from the client’s site currently ranking for the keyword (if applicable).

Pinpoints which content Google sees as relevant, guiding decisions to optimize, redirect, or create new content.

Keyword Priority

Classification of the keyword as Primary, Secondary, or Tertiary based on its business importance and role in the content strategy.

Helps organize keyword targeting strategy across main service pages, blog posts, and supporting assets.

Results Type

SERP layout type e.g., Image Pack, Local 3-Pack, Organic Listings, Video, Featured Snippet, etc.

Informs content format. For example, if an Image Pack dominates the SERP, optimized visuals and schema become more critical.

Buying Stage

Represents where the user is in their journey e.g., Awareness, Consideration, or Booking stage.

Ensures keywords are matched with the right content type and CTA. For instance, discovery-stage needs are different from high-intent service queries.

Keyword Tag

Label for classification such as Seasonal, Long-Tail, Brand, Zero Click, Evergreen, or Location-Specific.

Enables better keyword filtering, grouping, and reporting. For example, a Zero Click tag signals the need for instant value in meta content to earn attention.

Selection Rationale

A short explanation for why each keyword was included, such as local opportunity, low competition, high booking intent, untapped niche, or brand relevance.

Helps you understand the strategy behind each keyword, increasing transparency and buy-in for the SEO plan.

Get The Keyword Intel Your Competitors Are Desperate For

We go way beyond keyword lists to show you how to rank, when to create, and what content brings real client bookings, (not some vanity traffic).

Keyword Clustering & Mapping

We group keywords into clear clusters: weddings, headshots, events, branding, etc, so you can target each page with purpose.

Keyword Placement Guide

Know where to put each keyword: titles, descriptions, alt tags, internal links, service pages, and galleries.

Ranking Difficulty Breakdown

We assess what it’ll take to compete, based on content, backlinks, domain strength, and local saturation.

SERP Analysis

We examine who’s already ranking - what types of content they’re using, how many images, what length, and what structure.

Competitor Analysis

We evaluate what local photographers are ranking for—and where they’re leaving gaps you can claim.

Search Intent Analysis

Whether someone wants to browse, compare, or book today, we break down intent so your content meets the moment.

Business Value Score

Every keyword is labeled by business impact: from Perfect Fit Keywords like “wedding photographer [city]” to Supporting Topics like “what to wear to a photoshoot.”

SERP Features Analysis

We identify featured snippets, map packs, and image carousels to help you optimize where it matters most.

Funnel Mapping

Each keyword is tied to a stage in the client journey, from dreaming and researching to comparing and booking.

Keyword Cannibalization Check

We flag any keyword overlap across your blog or gallery pages that might be holding you back.

Search Trend Analysis

We analyze seasonal patterns, so you know when to promote mini sessions, family shoots, or senior portraits.

The Tools Behind the Lens of
Your Keyword Research

Plans & Pricing

$ 300 Monthly

RESEARCH SCOPE
Unlimited Keywords
Unlimited Topics
Unlimited Pages
Unlimited Unlimited Revisions
CORE METRICS
Search Volume
Traffic Potential
Cost Per Click (CPC)
Current Positing
Ranking URL
Results Type
TARGETING & ORGANIZATION
Search Intent Analysis
SERP Analysis
Search Trend Analysis
Selection Rationale
Keyword Prioritization
Buying Stage
Keyword Tag
Keyword Placement Guide
OPPORTUNITY & VALUE ASSESSMENT
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$ 500 Monthly

RESEARCH SCOPE
Unlimited Keywords
Unlimited Topics
Unlimited Pages
Unlimited Unlimited Revisions
CORE METRICS
Search Volume
Traffic Potential
Cost Per Click (CPC)
Current Positing
Ranking URL
Results Type
TARGETING & ORGANIZATION
Search Intent Analysis
SERP Analysis
Search Trend Analysis
Selection Rationale
Keyword Prioritization
Buying Stage
Keyword Tag
Keyword Placement Guide
OPPORTUNITY & VALUE ASSESSMENT
Business Value Scoring
Keyword Cannibalization Check
Competitor Analysis
SERP Features Analysis
People Also Ask (PAA)

Popular

Contact For Quote

RESEARCH SCOPE
Unlimited Keywords
Unlimited Topics
Unlimited Pages
Unlimited Unlimited Revisions
CORE METRICS
Search Volume
Traffic Potential
Cost Per Click (CPC)
Current Positing
Ranking URL
Results Type
TARGETING & ORGANIZATION
Search Intent Analysis
SERP Analysis
Search Trend Analysis
Selection Rationale
Keyword Prioritization
Buying Stage
Keyword Tag
Keyword Placement Guide
OPPORTUNITY & VALUE ASSESSMENT
Business Value Scoring
Keyword Cannibalization Check
Competitor Analysis
SERP Features Analysis
People Also Ask (PAA)

Fair Use Policy for All Plans

While our Advanced, Premium, and Custom plans offer generous inclusions — like unlimited keywords, topics, and revisions — they are all covered by a fair use policy. This ensures we can maintain the same level of quality and attention for every client we serve.

In practice, this means we welcome high-volume requests, but we review them to confirm they’re reasonable, achievable, and aligned with the agreed scope of work. As part of this process, we always provide estimated completion dates tailored to your project, so you know exactly how much we can deliver and when.

If a request would require resources beyond what’s practical for your plan, we’ll discuss options with you before proceeding. This approach keeps our work sustainable, our delivery times reliable, and your results consistent. It’s our way of making sure “unlimited” truly works in your favor, without compromising on quality.

Your Photography Keyword Questions Answered

Is this for any type of photography business?

Yes. Whether you specialize in weddings, headshots, products, events, or branding, we tailor the research to your niche and location.

Will this help me get more bookings or traffic?

We focus on keywords with clear buyer intent. You’ll get terms people actually search when they’re looking to hire a photographer, not just browse.

Do you include location-based search terms?

Definitely. City, neighborhood, and even zip/postcode modifiers are included based on how clients near you are searching.

Can I use this research for ads as well?

Yes. High-CPC keywords included in your report work well for both SEO and paid campaigns.

What if I already have a portfolio website?

Great, we’ll check your current rankings and make suggestions for optimizing or expanding your content with stronger keywords.

How long does it take?

Typically 3–5 business days. If your business covers multiple services or cities, it may take a few more days—we’ll confirm after intake.

What’s the format?

You’ll receive a structured Google Sheet (or Excel file) with tags, clusters, metrics, and placement suggestions. Easy to use for yourself or your web team.

Is there a monthly option?

Yes. If you want ongoing support, we offer monthly plans where you can submit unlimited topics for keyword research each month.

Can I cancel my plan anytime?

Absolutely. No lock-in. You can cancel at any point and keep any completed research you’ve received.

Make Clients Find You First?
(Not Your Competitors)

Listen, you’re not just competing with other photographers; you’re also competing with how people search. Tell us your photography niche and service areas, and we’ll build a keyword plan that puts your work in front of the people who are ready to book.